Next.js SEO: ranking modern React apps on Google and AI
A developer's guide to Next.js SEO: rendering strategies, the Metadata API, sitemaps, structured data and Core Web Vitals to rank React apps in 2026.
Read guideEcommerce technical SEO: crawlability, speed, and indexing at scale
The ecommerce technical SEO checklist: crawl budget, indexing, duplicate content, XML sitemaps, page speed, and Core Web Vitals for large catalogs.
Read guideTypes of SEO: the main categories and how they fit together
Explore the main types of SEO, on-page, off-page, technical, local and more, with clear examples of what each covers and when to focus on it.
Read guideFaceted navigation SEO: control filters without wrecking crawl budget
Filters can spawn millions of URLs and drain crawl budget. Learn which faceted pages to index, and how to control the rest with canonicals and robots.
Read guideSquarespace SEO: get found on a beautiful site
Learn Squarespace SEO: configure titles and metadata, improve speed, add structured data and structure content so your Squarespace site ranks in 2026.
Read guideVideo sitemaps: help Google find and index your videos
Learn how to create and submit a video sitemap so Google finds and indexes your videos — required tags, an XML example, and sitemap vs schema.
Read guideWebflow SEO: design freedom without losing rankings
A Webflow SEO guide for designers and marketers: metadata, CMS collections, clean markup, speed and schema to keep design-led sites ranking in 2026.
Read guideWix SEO: can you actually rank on Wix?
Is Wix good for SEO? Learn how to configure Wix SEO settings, use SEO Wiz, fix speed and metadata, and rank a Wix site competitively in 2026.
Read guideHeadless CMS SEO: getting rankings right without a monolith
A guide to headless CMS SEO: solve rendering, metadata, canonicals and sitemaps so decoupled and Jamstack sites rank as well as traditional CMS platforms.
Read guideShopify SEO: how to rank your store on Google
A Shopify SEO guide for store owners: fix duplicate URLs, optimize product and collection pages, add schema and speed up your store to win more sales.
Read guideWordPress SEO: a practical guide to ranking your site
Learn WordPress SEO step by step: permalinks, metadata, speed, schema and content structure to rank higher on Google and AI search in 2026.
Read guideThe Best Site Audit Tools for SEO
Compare the best site audit tools for SEO across deep crawling and continuous monitoring, with a fix-in-this-order priority list so your audit produces fixes, not anxiety.
Read guideTechnical SEO: The Complete Guide
Technical SEO explained by leverage: fix crawlability, indexability and rendering first, then speed and architecture, then schema. Complete guide with a prioritized checklist.
Read guideSEO checklist: the essential steps to optimise any page
A practical SEO checklist covering keyword, on-page, technical and off-page steps so you can optimise any page and catch issues before they cost rankings.
Read guideCMS SEO: how to optimize any platform for search and AI
A complete guide to CMS SEO: how WordPress, Shopify, Wix, Webflow, Squarespace, Next.js and headless stacks affect rankings, and how to optimize each.
Read guideGuest posting: doing it the right way
Guest posting is fine; keyword-anchored links placed only to pass PageRank are spam. The exact Google line, the "would this exist without the link?" test, and anchor ratios.
Read guideHow to Do a Technical SEO Audit
Learn how to do a technical SEO audit that ranks fixes by traffic at risk, not issue count. A four-step triage: crawl, index, render, polish, with a worked example.
Read guideCore Web Vitals: what they are and how to pass
Core Web Vitals explained: current LCP, INP and CLS thresholds, why Lighthouse passes but Search Console fails, and how to pass on real devices.
Read guideHow to improve page speed for SEO
Learn how to improve page speed for SEO by fixing TTFB first, then render-blocking resources, LCP images, and third-party scripts — ordered by cost-to-impact.
Read guideCrawling and indexing: how Google finds your pages
Crawling and indexing are two separate gates. Learn the discover-crawl-render-index-serve pipeline, map every Search Console status to its failure point, and fix pages that aren't indexed.
Read guideToxic backlinks: when to disavow (and when not to)
Toxic backlinks explained: Google doesn't use the term, SpamBrain already ignores spam links, and for most sites the right disavow action is none. Honest decision tree inside.
Read guideXML Sitemaps: Best Practices
XML sitemap best practices for 2026: size limits, honest lastmod, canonical-only URLs, sitemap index files, and how to submit to Google — from an SEO practitioner.
Read guideRobots.txt: Controlling How Google Crawls Your Site
Learn how robots.txt controls Google crawling: syntax rules, disallow vs noindex, precedence matching, crawl-delay, the 500KB limit, and AI crawler management.
Read guideCanonical Tags: Avoiding Duplicate Content
Canonical tags are a signal, not a directive. Learn why Google ignores your canonical, how to keep every signal consistent, and when to use 301 or noindex instead.
Read guideHow to Do a Backlink Audit
A practitioner's backlink audit checklist: map referring domains, recover lost and broken links, fix anchor-text skew, and skip disavow unless a manual action forces it.
Read guideSchema markup: a practical guide to structured data
Learn what schema markup does, why only Google-supported types earn rich results, JSON-LD vs microdata, and how to add and validate structured data.
Read guideJavaScript SEO: making sure Google sees your content
JavaScript SEO explained: Google renders JS on a deferred pass via a render queue, so put critical content and links in initial HTML with SSR, SSG, or hydration.
Read guideLocal Business Schema Markup: The Practical Guide
Local business schema won't lift rankings on its own. It makes your NAP, hours and geo machine-readable so Google matches your site to your entity. Template inside.
Read guideMultilingual website SEO: structuring a bilingual site
Multilingual SEO done right: distinct URLs per language, subdirectories over subdomains, and reciprocal hreflang with x-default. Plus why broken hreflang, not missing hreflang, is the real problem.
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